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Pushpa Sundar
Articles by Pushpa Sundar

For effective fundraising, treat donors as partners

Preying on guilt or pity is one way to elicit funds. A better way is to make a donor feel a partner in the work.

I believe giving should be a purely voluntary gesture springing from compassion and a desire to see transformative change. It should not be the result of coercion. (Shutterstock)
Published on Aug 26, 2022 10:21 AM IST

Needed: Professionals for philanthropy in India

What is needed are more professional advisers who specialise in charity management, on the one hand, and more information about them in the public domain, on the other.

If our philanthropy is to grow and play an effective role in bringing about the needed social change, we need more infrastructure for philanthropy. (Shutterstock)
Published on Mar 19, 2022 08:45 PM IST

Religious institutions must use resources better

Charity is often directed at institutions of faith. Invest in development, and, perhaps even industries and start-ups

Padmanabhaswamy temple, India’s richest, has an estimated annual income of <span class='webrupee'>₹</span>1 lakh crore(AP)
Published on Nov 01, 2019 09:01 PM IST
ByPushpa Sundar

Corporates are not facing taxing times

Companies or their spokespersons must spell out the grounds on which they seeking tax exemptions or other incentives, so that a reasoned decision can be taken.

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Updated on Oct 07, 2014 11:49 PM IST
ByPushpa Sundar

How to keep the foreign hand away

To lessen dependence on overseas funding, the public must be prepared to give more for people’s movements, writes Pushpa Sundar.

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Updated on Jun 19, 2014 11:37 PM IST
ByPushpa Sundar

Don’t pass the buck

By making corporate social responsibility mandatory, the State is passing on its duties towards social development to the private sector, writes Pushpa Sundar.

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Updated on Jul 09, 2012 10:17 PM IST
Hindustan Times | ByPushpa Sundar

Watch the watchdog

It is true that it is Parliament that is accountable to the people and can be kept reasonably honest by a wide variety of institutions. It is also true that civil society’s most valuable role is that of a watchdog. But to whom is civil society accountable? Pushpa Sundar writes.

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Updated on Oct 22, 2011 02:25 PM IST
None | ByPushpa Sundar

If you can’t beat them...

Though many Indian NPOs face difficult situations on both the funding and the human resource front, few take the bold step that CISED did, writes Pushpa Sundar.

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Updated on Aug 11, 2009 10:40 PM IST
None | ByPushpa Sundar
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