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Brand marketing stunts create noise but little else
PUMA's PVMA campaign and YesMadam's email layoff stunt spark debate on controversial marketing, highlighting risks and potential backlash for brands.
Updated on Jan 24, 2025 08:02 AM IST
Shuchi Bansal
Sindhu clears the air on PUMA store spelling mistake, joins Neymar and Bolt
PUMA India changed the spelling of its brand signage in various stores to ‘PVMA’, leading to speculation that it could be a spelling mistake.
Updated on Jan 16, 2025 12:21 PM IST
Stay active in style with the best activewear for women - Explore premium picks
Elevate your wardrobe with the impressive collections from Puma and Reebok. Explore the best activewear for women for comfort and style while working out.
Published on Nov 16, 2024 02:00 PM IST
Best workout clothes for Men and Women: Shop Adidas and Puma
Uncover a minimum 40% offer in the Myntra BFF’24 sale for the best workout clothes from Adidas and Puma.
Published on Oct 07, 2024 05:12 PM IST
Bureaucrat slams Puma ad showing Milind Soman running on railway tracks
The IRAS officer urged Puma to put a disclaimer on the ad showing Milind Soman jogging on railway tracks.
Published on May 07, 2024 06:57 PM IST